Email Marketing
Discover how to create effective email marketing campaigns for your audience.
Course Overview
Discover how to create effective email marketing campaigns for your audience.
Course Details
- 3 Modules
- 14 Lessons
- Interactive Quizzes
- Progress Tracking
Course Curriculum
Module 0: Email Marketing Basics
Email marketing is one of the most effective ways of engaging with your audience and customers. This course will explain the basic concepts you need know before launching your first email campaign.
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Preview
Choosing Your Platform
Includes Quiz -
Preview
Email Laws
Includes Quiz -
Preview
Setting Email Permissions
Includes Quiz -
Preview
Creating Incentives
Includes Quiz -
Preview
Building An Email List
Includes Quiz
Module 0: Email Content
Adding relevant, compelling content to your emails will increase your marketing ROI and help you grow your email list. In this course, you'll discover the techniques and strategies you can use to create amazing content for your emails.
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Preview
Format
Includes Quiz -
Preview
Branding
Includes Quiz -
Preview
Links
Includes Quiz -
Preview
Subject Lines
Includes Quiz -
Preview
Mobile Design
Includes Quiz
Module 0: Campaign Optimization
Once you've created your email marketing campaigns, you'll need to keep on optimizing your messages until you achieve your goals. In this course, you'll discover the best practices for campaign optimization.
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Preview
Email Spam Filters
Includes Quiz -
Preview
Analyzing Data
Includes Quiz -
Preview
Email Segmentation
Includes Quiz -
Preview
Automation
Includes Quiz
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