Digital Marketing
This program will show you how to apply basic and advanced marketing concepts to small businesses.
Course Overview
This program will show you how to apply basic and advanced marketing concepts to small businesses.
Course Details
- 2 Modules
- 15 Lessons
- Interactive Quizzes
- Progress Tracking
Course Curriculum
Module 0: Business Basics
Understanding how small businesses work is the first step to becoming a successful marketer. In this course, you'll gain valuable insight into the inner workings of small businesses.
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Preview
Small Businesses
Includes Quiz -
Preview
Target Markets
Includes Quiz -
Preview
Niche Markets
Includes Quiz -
Preview
SWOT Analysis
Includes Quiz -
Preview
Introduction to Binshadme Digital Learning
Includes Quiz -
Preview
Customer Journey Maps
Includes Quiz -
Preview
Business Growth
Includes Quiz -
Preview
Value proposition
Includes Quiz
Module 0: Marketing Basics
Every business needs a marketing strategy to build awareness and attract customers. This course will explain which strategies work and which ones don't.
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Preview
Marketing terms
Includes Quiz -
Preview
Return on Investment (ROI)
Includes Quiz -
Preview
Marketing mix
Includes Quiz -
Preview
Types of Media
Includes Quiz -
Preview
SMART Goals
Includes Quiz -
Preview
Measuring data
Includes Quiz -
Preview
Conversion funnels
Includes Quiz
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