Digital Marketing

This program will show you how to apply basic and advanced marketing concepts to small businesses.

Course Overview

This program will show you how to apply basic and advanced marketing concepts to small businesses.

Course Details

  • 2 Modules
  • 15 Lessons
  • Interactive Quizzes
  • Progress Tracking
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Course Curriculum

Module 0: Business Basics

Understanding how small businesses work is the first step to becoming a successful marketer. In this course, you'll gain valuable insight into the inner workings of small businesses.

  • Small Businesses

    Includes Quiz
    Preview

  • Target Markets

    Includes Quiz
    Preview

  • Niche Markets

    Includes Quiz
    Preview

  • SWOT Analysis

    Includes Quiz
    Preview

  • Introduction to Binshadme Digital Learning

    Includes Quiz
    Preview

  • Customer Journey Maps

    Includes Quiz
    Preview

  • Business Growth

    Includes Quiz
    Preview

  • Value proposition

    Includes Quiz
    Preview
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Module 0: Marketing Basics

Every business needs a marketing strategy to build awareness and attract customers. This course will explain which strategies work and which ones don't.

  • Marketing terms

    Includes Quiz
    Preview

  • Return on Investment (ROI)

    Includes Quiz
    Preview

  • Marketing mix

    Includes Quiz
    Preview

  • Types of Media

    Includes Quiz
    Preview

  • SMART Goals

    Includes Quiz
    Preview

  • Measuring data

    Includes Quiz
    Preview

  • Conversion funnels

    Includes Quiz
    Preview
View Module Details

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