Module 0: LinkedIn
LinkedIn is the leading social media platform for businesses and professionals. In this course, you'll learn how you can use it grow your audience.
Module Overview
LinkedIn is the leading social media platform for businesses and professionals. In this course, you'll learn how you can use it grow your audience.
Module Lessons
Intro to LinkedIn
LinkedIn is a popular social media network where professionals and businesses connect. In this lesson, you'll learn about the importance of using LinkedIn in your marketing strategy.
Optimizing your LinkedIn profile
Having an optimized profile on LinkedIn is the first steps to marketing success. In this lesson, we'll look at how to optimize both your company page and personal profile for best results.
Building your brand organically
LinkedIn has several solutions available to help you build your brand organically. In this lesson, we'll cover each of those solutions and explain how you can use them to increase your LinkedIn presence.
User engagement
Engaging your audience on LinkedIn is all about posting the right content, at the right time, to the right audience. In this lesson, we'll explore the different strategies you can use to boost user engagement.
LinkedIn groups
Participating in LinkedIn groups is a great way to build your reputation and brand awareness. In this lesson, we'll walk you through the steps you can take to make the most out of LinkedIn groups.