Module 0: Graphic Design Knowledge
Learn The principles of graphic design. These are like building blocks. Each one layers on top of the other until you’re left with the foundation for creating something incredible—whether you’re designing a logo, a website, or a custom illustration.
Module Overview
Learn The principles of graphic design. These are like building blocks. Each one layers on top of the other until you’re left with the foundation for creating something incredible—whether you’re designing a logo, a website, or a custom illustration.
Module Lessons
Fundamentals of design
The fundamentals of design are the foundation of every visual medium, from fine art to modern web design. They're even present in seemingly unimportant details, like the fonts that make up most compositions.
Typography Basics
Typography is the art of arranging type, including letters and characters. It's more than just choosing the right typeface. It also involves selecting the right size, style, and weight of the right typeface.
Typography Terms
Typography is a key component in almost every digital experience. However, its complexity and industry-specific language makes it a common source of misalignment and confusion. You don’t have to be a typography expert to design digital interfaces, but it’s important to know some of these terms in order to have meaningful conversations with others on your team.
Layout and Composition
Layout is the arrangement of the elements of a design such as the stories on a page of a newspaper. As with layout, composition is concerned with the arrangement of elements. However, composition implies a creative thought process that's associated with arts such as painting, photography, writing and architecture.
Images
In graphic design, there are different types of images, and two of the most important are denotative and connotative images. Denotative images are pictures that simply show a representational object or thing.
The power of color
The role of colours in graphic design. ... Saturation is the intensity of a certain colour determined by the amount of white (lighter) or black hue (darker) added to it. Now the lightness or darkness of a specific colour refers to its value. Tints are colours with more white and shades are colours with more black.